Deccan Chronicle(Bengaluru Chronicle), Sunday, 21^st, November, 2012, page 21

First column, bottom

“That’s rich”

Elephant Dung Coffee

If you thought that Starbucks was expensive, wonder what you will have to say about paying Rs.2685 for a cup of coffee.

Thailand’s Anantara Hotels, Resorts and Spas properties are selling one kg of coffee for Rs.59,075 because the beans are “naturally refined” by elephants. Known as Black Ivory Coffee, this special brand of coffee is mad with beans after they have been fed and digested by elephants.  This “naturally refined” coffee is supposed to taste great.  How? Well, during digestion, the elephant’s enzymes work towards breaking down the coffee protein, which is one of the factors that contribute towards bitterness in coffee.

Hurry, if you want to stock up on this, because only 50kgs of Black Ivory Coffee are for sale.